Wednesday, September 30, 2009

Nike signs Vick to an endorsement deal (I'm not joking...they really did it)

What do you get when you take a backup quarterback with a 39.6 pass rating, zero pass completions, and seven rushing yards? Most people think that it would equal a mediocre player who probably shouldn’t even be in the NFL.

Nike looks at those stats and sees their newest client…Michael Vick.

No, this is not an ill fated attempt at humor. There is no need to look at your calendar’s either because today is not April Fool’s Day. Michael Vick is actually the newest client that Nike has signed to an endorsement deal. The terms of the deal were not revealed but it is said to include shoes and apparel.

Vick is not new to the Nike family though. The company signed him in 2001 as a highly touted rookie quarterback and then fired him in August 2007 after he admitted his involvement in a dog fighting ring.

Dog fighting or no dog fighting, will people really want to purchase Vick merchandise? Is he even going to be marketable? I realize that before he went to prison he was one of the most fashionable players in the NFL, but now he is merely a backup quarterback. So far this season has shown that he is nowhere near the player that he was.

But hey, if there’s hope for a has been like Vick, then maybe Matt Leinart and Vince Young can still be considered marketable.

1 comment:

jumpeight said...

gross. unbelievable. inconceivable. bu bye nike. on to adidas.